Skip to content

EdTech Leader, Joe Diamond CEO of AllCampus, Says This Will Matter

1. Tell us about your company and the problem it solves, or its benefit to learners or educators.

Joe Diamond, headshot

AllCampus helps universities lower their costs and gain overall operating efficiency for their marketing and recruitment activities. Our expertise is in creative content and design, SEO, SEM, and CRM management and program market research. We build top-tier programs with schools like UCLA, Boston University, Purdue University, the University of Florida and dozens more. Regional offerings include Indiana Wesleyan University, Middle Tennessee State University, University of Missouri, St. Louis, West Texas A&M, and many others. 

For our Employer Partners, the AllCampus Workplace Platform connects their employees to more than 1,200 discounted programs—including undergraduate, master’s, and certification options—from those trusted institutions. Employers themselves benefit from the seamless integration and management of their education benefits programs and a curated solution that aligns education opportunities with employees’ career goals. Additionally, employers can easily track education benefit utilization and measure program impact using our reporting tools.Employees leveraging education benefits experience a 144% return on investment and a 72% higher retention demonstrating the clear value of these programs. Beyond upskilling and reskilling, learning and development initiatives significantly enhance the employee experience and strengthen recruiting efforts—attracting motivated talent eager to advance their careers.

2. What is the challenge educators face today that is fixable?

Education has a cost problem. Looking at how classes are taught, how tests are graded, and how students are onboarded and housed are all factors that contribute to rising tuition costs at universities. This is solvable in the long run but challenging in the short run. There is a lot of work that needs to be done to lower the cost of education, but I foresee these costs dropping over the next ten years through gains in operating efficiency via artificial intelligence. AI can be used to make teaching more effective and efficient, staffing, and reducing marketing costs.

3. What is the challenge educators face today that will persist?

Educators today face the issue of not understanding their two customers:  students and employers who want to hire workforce-ready staff. With rapid technological advancements and shifting workforce demands, traditional curricula often miss the skills that employers desire most. This disconnect can leave students unprepared for the real-world challenges they’ll face after graduation.

In the next 10-15 years, competition will intensify as free or low/no-cost degrees and alternative education models like boot camps and certifications become more prevalent. These options offer greater flexibility for students and more opportunities for direct skill development and on-the-job training offered by employers directly.

Educators must also come to terms with the way learning models have changed since the pandemic. Students increasingly demand personalized, hybrid, or experiential learning opportunities that offer more than standard classroom instruction. This may lead to students pursuing education opportunities that guarantee an immediate return on investment, forcing traditional degree programs to adapt and prove their ROI.

4. What are the areas of education or training and workforce development that are being overlooked?

Many educational leaders are overlooking how quickly the job market will need to be re-skilled for the future – with AI and robotics disrupting in ways that are highly transformational and underestimated. 

There’s too great a disconnect between classroom learning and its application in real-world careers. Educational programs often fail to clearly demonstrate the through line between the academic coursework and practical job skills, leaving students uncertain about the relevance of their studies to their career goals. While technical skills are essential, soft skills such as creative problem-solving, ethical decision-making, and adaptability are equally crucial. 

These competencies enable individuals to perform tasks that AI cannot easily replicate, yet they are frequently underemphasized in current curricula. As workplaces increasingly incorporate AI-driven systems, there’s a growing need for training programs that teach individuals how to effectively collaborate with these technologies. This includes managing teams that consist of both human employees and AI systems.

5. What do you foresee will be a challenge in education in three to five years?

The most immediate challenge that comes to mind is increased competition. This will cause students to seek out programs that offer them the most value at the lowest cost possible. To combat this, universities must be fast to market in addressing shifts in career needs, producing job skills that are worthwhile and at a good price, and offer a personalized learning environment that prioritizes flexibility.